Associate /Analyst - Inside Sales -Hyderabad Candidate Expectation: Candidate with 2 years of work experience in sales, account management, customer support, marketing, or consulting Focus on the Right Leads: It starts with knowing who you're targeting (i.e. identifying your buyer personas and ideal customer profile). The sellers should also be able to determine what are the pain points for the advertiser and align the optimization techniques to overcome the same. Cold calling: Making multiple outbound calls to assigned clients. Develop sales opportunities by researching and market analysis, influencing and relationship-building skills, by providing technical information and explanations. Sales Discipline: Understanding of sales cycles including prospecting, communicating, negotiating and the ability to sell based on value, not price. Displaying the importance of following set processes and inputs designed to achieve sales related targets. Pipeline Management: Generating and maintaining a healthy client relationship aimed at long term benefits for the client and the advertiser. Objection handling: Ability to understand the key objections from clients, clarify their concerns and use product knowledge and vendor led training to alleviate these concerns and move the sales cycle forward. Analyse campaign effectiveness: Monitor and analyse the effectiveness of the ad campaign. Understand whether the campaign is performing as expected, and if not, what changes can be suggested to generate higher profit for the advertiser and the client. Market Awareness and Objectives: Ability to learn and share industry and business trends with advertisers, apply the knowledge to digital marketing initiatives and help achieve client goals, business, marketing needs and contribute towards attaining the same by pitching and helping implement the relevant Digital Ad features/products. Exposure to Marketing Tools and Strategies: Strong understanding of digital marketing platforms (Google Search, FB, Insta) with hands on experience. Value Based selling: Ability to clearly and effectively articulate thoughts and drivers, emphasizing on the value-add the advertisers will gain by implementing new/existing features. Budget management: Should create opportunities for optimizing the account budget. Ability to help advertisers take action on transferring budgets among campaigns and have ROI based discussions focusing on detailed benefits for the advertiser. Flexibility to work 24/7 shift including work hours at night