Territory Sales Manager - Indore

Location: Indore  •  Level: Mid Level  •  Openings: 9  •  Type: Full-time
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Job description

Job Description – Territory Sales Manager
1. Job Details
  • Job Title: Territory Sales Manager
  • Job Location: Indore
  • Work Model: Field Sales
2. Candidate Expectations
  • Total Experience: 3–8 Years
  • Relevant Experience: 3–8 Years in Agri Input Sales, preferably in the Seed Sector.
  • Candidate Location: Indore
  • Skills – Mandatory: Agri Input Sales, Territory Sales & Business Development, Distributor & Channel Management
  • Candidate Industry: Agriculture / Agri Inputs / Seeds / Agrochemicals.
3. Education and Certification
  • Qualification Mandatory: B.Sc. Agriculture.
  • Good to Have: M.Sc. Agriculture / MBA in Agri-Business.
  • Specific Remarks:
    • Should have experience handling multiple districts.
    • Must be willing to travel extensively.
    • Fluency in the local language is mandatory.
    • Should have a proven track record of achieving sales targets.
4. Detailed Job Description
Role Summary:
To drive sales, market penetration and revenue growth in the assigned territory by developing local sales strategies, managing channel partners and strengthening farmer relationships.
Key Responsibilities:
A. Sales & Business Development
  • Develop and execute annual operating plans aligned with regional business targets.
  • Achieve monthly and seasonal sales targets across different crops and SKUs.
  • Drive territory-wise sales, revenue growth and market penetration.
  • Monitor competitor activities and provide market insights to the management.
  • Ensure timely billing, supply planning and stock liquidation.
B. Market Development & Farmer Engagement
  • Develop strong relationships with farmers, retailers and distributors.
  • Organize farmer meetings, product demonstrations, field days and influencer engagement activities.
  • Execute farmer engagement and branding activities at village and block levels.
  • Identify and develop influencer networks, including progressive farmers and local leaders.
  • Monitor product performance and generate testimonials for focus products.
C. Channel & Distribution Management
  • Appoint, retain and manage an effective distribution network.
  • Ensure distributor satisfaction, ROI and timely collections.
  • Maintain proper credit discipline and optimize credit cycles.
  • Conduct trade engagement programmes to improve channel partner loyalty.
  • Ensure efficient utilization of schemes, discounts and other sales resources.
D. Team Management
  • Supervise and coach MDOs / Area Executives.
  • Conduct regular performance reviews, field visits and joint working.
  • Build team capabilities and maintain a performance-driven work culture.
E. Reporting & Compliance
  • Submit daily, weekly and monthly sales reports through CRM / sales tools.
  • Maintain accurate sales forecasts and stock reports.
  • Ensure adherence to company policies and market compliance norms.
  • Monitor claims, collections and sales operational costs.
5. Key Skills
Mandatory Key Skills:  Agri Input Sales, Seed Sales, Territory Sales Management, Agricultural Product Sales, Distributor Management, Channel Sales, Farmer Engagement, Market Development, Dealer Network Management, Sales Target Achievement,
Good to Have Skills:  Team Management, MDO Handling, Crop Knowledge, Agronomic Practices, Product Demonstrations, Market Intelligence, Sales Forecasting, CRM Reporting, Local Language Communication.
6. Other Specific Remarks
  • Must possess in-depth knowledge of local cropping patterns and agronomic practices.
  • Should understand product positioning and demo plot management.
  • Experience in channel mapping and market penetration planning is preferred.
  • Should be comfortable with extensive field travel and handling multiple districts.
  • Local language proficiency is mandatory.
  • Performance will be measured through sales achievement, focus product contribution, farmer meetings, distributor satisfaction, collections, team productivity and market hygiene.
 

Job ID: 2056