Content SME - Lead
Location: Bangalore, Noida, Mumbai
• Experience: Senior Level
• Openings: 2
Job description
Act as the primary custodian of brand
knowledge within content operations, ensuring consistency and accuracy of brand
voice.
Develop and refine content strategies
by deeply understanding brand vision, values, and positioning.
Partner with brand teams, marketing,
and SMEs to translate strategic intent into compelling, scalable content.
Guide the creative execution of
campaigns, ensuring alignment with brand guidelines and strategic objectives.
Identify and implement best practices
for engaging KOLs and healthcare audiences across multiple channels.
Ensure all content is contextually
accurate, operationally feasible, and aligned with business and marketing
goals.
Measure and evaluate the
effectiveness of content strategies, providing insights for continuous
improvement.
Stay up-to-date with industry trends,
regulatory changes, and best practices in brand content.
Must have Skill Set
Healthcare / Pharma Content
Medical Communications
KOL (Key Opinion Leader) Engagement
HCP (Healthcare
Professional) Content Strategy
Scientific & Promotional Content
Alignment